Find Your Shade

Find the perfect match for your skin in just a few taps.

How it works

Shader Finder

Already using another foundation? Use our Shader Finder to match your current brand and shade to your Be Coyote match — powered by a global database of over 15,000 shades.

Shade Match Quiz

Not sure where to start? Take our quick Shade Quiz to discover your best Be Coyote foundation match in under 60 seconds. It’s fast, fun, and tailored to you.

30,000+ customers and counting
3,000+ reviews 5-star rated
Money-back No questions asked within 7 days
Shade Guarantee Wrong shade? We'll exchange within seven days.

Frequently Asked Questions

What happens if my foundation shade doesn't match?

This is not a problem at all. If you have purchased a foundation and it doesn't match just send us an email to orders@becoyote.com and we will happily exchange the shade for you.

We do this all the time as we understand that purchasing makeup online is tricky and it is very possible that you may choose a shade that doesn't match.

So don't worry at all. We will happily exchange the shade for you.

Please note: Our new shade MF9.5 has not yet been added to theMatch My Makeup database, so it won’t be suggested in automated colour matches.If you’d like help finding your perfect shade, our team is happy to assist - simply email colourmatch@becoyote.com

Can you tell me more about your returns policy?

We have the best returns policy!

We want you to trust us with your makeup needs & believe it is important to provide you with the option to return your order for a refund if you are not satisfied.

We want you to test our products out at home for a few days & if you feel they are not what you are looking for, simply send us an email within 7 days of receiving your order to orders@becoyote.com to organise a refund.

We do this so that you feel comfortable to purchase from us.

What does MATCH ACCURACY mean?

The matches shown are the result of a rigorous and scientifically based analysis from Match My Makeup, ensuring consistent and reliable colour matches.

Your results will show as:

IDEAL MATCH: This shade is the closest possible match for you.

GOOD MATCH: This shade is a close match and will still work with your skin tone. There may be slight variances in colour.

NONE:  Unfortunately, there are no matches in this product range that are within an acceptable margin.

Already found your match?

Explore more of the range alongside your Loose Mineral Foundation.

Loose Mineral Foundation

Loose Mineral Foundation

$43.00

Buildable, breathable, and kind to sensitive skin. This 100% natural foundation delivers a smooth, radiant finish with long-lasting, weightless wear all while being vegan, acne-friendly, and SPF15+.

Shop now
Kabuki Brush

Kabuki Brush

$40.00

Our soft vegan Kabuki Brush is the perfect tool to use with our best-selling Loose Mineral Foundation. Its dense bristles make application fast and effortless.

Shop now
Liquid Magic

Liquid Magic

$40.00

Hydrating • Dewy finish

Best for dry or dehydrated skin, or if you prefer a more dewy, luminous finish.

A nourishing facial oil made with 100% natural ingredients that helps keep skin soft, hydrated and
comfortable under foundation.

Shop now

Customer Reviews

Overall rating: 4.9 / 5 from 2156 reviews.

I love the glow that miracle oil gives to my skin.

Liquid Magic

One of the only foundations I have come across that sits so nicely on my sensitive skin.

Liquid Foundation

Really love the liquid magic oil. I have dry, aging skin that is very very sensitive. I was worried about upsetting my skin or breaking out but my skin has been loving it. I feel hydrated but not greasy, it smells really subtlety but nice and what I really like is the easy application. Many others just don't get the texture right. This isn't too thick but also not too runny and one pump is the perfect amount (which can also be frustrating in other brands!). I'm very happy with my purchase.

Liquid Magic

Love love love! Repeat purchaser and will continue to purchase.

Liquid Magic

Customer photo review of New & Improved Liquid Concealer

I have very dark under-eye circles, and I often go out wearing no makeup except concealer. I found this one worked really well—it provided great coverage, brightened my under-eye area nicely, and didn't settle into my fine lines throughout the day.

New & Improved Liquid Concealer

Customer photo review of Blush - Loose Mineral

I absolutely adore everything Be Coyote! This is firecracker red blush with MF04 (applied with liquid magic) and dark brown dust. I switch between bronzer and blush depending on outfit + mood, I also love sunseeker for a good "in between" shade, sits right between bronzer and firecracker IMO!

Blush - Loose Mineral

Customer photo review of Loose Mineral Foundation

I absolutely adore Be Coyote products, the more I get the more it's becoming my staple. I am using loose mineral foundation (MF04) with liquid magic as the base (with veil) +bronzer on cheeks & as eyeshadow + dark brown dust. I switch bronzer to blush somedays, I use sunseeker or firecracker red, depending how I feel.

Loose Mineral Foundation

LOVE LOVE ❤️ 😍 💖 ❣️

BB Cream

Love this powder so much, it’s all I’ve used for the last few years, and a little bit goes such a long way! Great natural coverage without it feeling heavy or cakey-I love it!

Loose Mineral Foundation

Great product, absolutely love it.

Natural Primer

Best makeup! I’ve been using it for years! Great clean ingredients especially since I have eczema and many products are unsuitable for my sensitive skin. These products have never caused any irritations. My fav products are natural primer, mineral foundation powder, bronzer and the blush. Love love love!

Bronzer - Loose Mineral

I’ve used this product for many years and absolutely love it. It’s gentle on my skin, doesn’t cause irritation, and makes getting ready so much easier. Whether I’m doing a full face of makeup or just need a quick touch-up, it’s a fast and reliable solution that always looks great. It’s one of those products I never want to be without.

Complete Foundation Routine: Hydrating

I have been using the Be Coyote Powder Foundation for years. I absolutely love it. It feels so natural and stays on so well. I mix two colors to get the right shade depending on winter / summer and everything in between. I would never change - I love my Be Coyote foundation.

Loose Mineral Foundation

Customer photo review of Loose Mineral Foundation

I’ve been using Be Coyote for many years now, after getting a make up trial and loving the products. My go to’s are the Liquid Magic, Loose Mineral Foundation, Veil & Green Cream Concealer, all applied with Be Coyote makeup brushes. The Bronzer & lipsticks always make an appearance when I have an event on to give me that extra glam. Will continue to rave about the products & be a loyal customer for may years to come ❤️

Loose Mineral Foundation

Firstly, I love the pressed foundation - I’ve been wearing it for years and often get asked what I use because it gives even coverage while still looking natural. Plus it doubles as an extra layer of sun protection. However, the case it comes in is terrible quality. The last three I’ve had broke and the most recent broke within days. I have an old case from another brand that I’ve taken the tray out of each time and used and it is still going so it’s not that I’m hard on it. So frustrating, I’d love to have a nice shiny new case each time but end up back using my old worn out case.

Pressed Foundation

Customer photo review of Loose Mineral Foundation

First time using this foundation and I love it. It felt light on my skin and didn’t leave me looking flaky. It was super easy to layer to get the coverage I was after.

Loose Mineral Foundation

Love the foundation. Lasts long, goes on smooth. Great coverage. Highly recommend!!

Loose Mineral Foundation

Actually love the primer. Feels so soft and love how my make up glides on and stays. Big fan of Be Coyote make up. First time trying the primer though. Highly recommend. Make up has lasted all day!!

Mineral Primer

Absolutely love the way it sits and feels, light but full coverage

Loose Mineral Foundation

Absolutely love this foundation a little gos along way & it doesn’t leave my skin feeling dry . I always get asked what makeup I’m wearing this with sheer powder is my go to ❤️

Liquid Foundation

The foundation was surprisingly lightweight and breathable. I could wear it all day without feeling cakey and wanting to wash it off. Such beautiful coverage!

Loose Mineral Foundation

I was very happy with the loose foundation and veil. The coverage was great but still lightweight enough to not feel like makeup. I’m not a huge makeup person, liquid foundation is my enemy, but I really liked how this foundation looked and felt!

Loose Mineral Foundation

Customer photo review of Loose Mineral Foundation

Absolutely love! Such a beautiful mineral powder with great coverage

Loose Mineral Foundation

Love the texture of your mineral foundation powder, and also the good coverage.

Loose Mineral Foundation

Im a long time user and this product is absolutely amazing and I can't even feel when wearing it. It's so light

Loose Mineral Foundation

Love the mineral powder and liquid magic combination. It’s easy to use and buildable

Kabuki Brush

This powder brush feels incredibly fluffy and gentle on the skin. It picks up just the right amount of powder and diffuses it beautifully, giving a soft and natural finish. I love how evenly it applies setting powder without looking cakey. Such a perfect everyday brush!

Powder Brush

The buffer brush is AMAZING — it buffs foundation into the skin so flawlessly. My base looks smoother, more even, and so natural whenever I use it. The bristles are dense but super soft, making blending effortless. Absolutely a must-have if you want a flawless complexion!

Buffer Brush

This kabuki brush is incredibly soft and luxurious. It blends powders and mineral foundation like a dream, leaving the skin looking smooth and polished. I love how quickly it covers the whole face with such a beautiful finish. Such great quality — highly recommended!

Kabuki Brush

This concealer brush is so soft yet precise — it blends product seamlessly without leaving streaks. I love how easily it reaches the under-eye area and around the nose. It gives such a smooth, airbrushed finish. Definitely one of the best concealer brushes I’ve tried!

Concealer Brush

Customer photo review of BB Cream

Love this product, great to wear on it own to even out my skin tone or under powder foundation. I have been using be coyote since it first launched

BB Cream

Customer photo review of Blush SAMPLE

This is the "Firecracker Red" blush, the sample is lasting me longer than I ever expected. I love it on my olive skin, I apply to my cheek bones across my cheek apple and over my nose for a sun-kissed glow.

Blush SAMPLE

Customer photo review of Brow Dust

A little amount goes SUCH a long way. I always slightly wet my angled brush before applying, glides on beautifully and fills my brows. The colour is perfect.

Brow Dust