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Product Description
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WHAT IT IS:
Our Loose Mineral Foundation is your go-to for a flawless, natural finish that feels as light as air. Made with 100% natural ingredients, this vegan, cruelty-free formula offers buildable coverage that lets you create anything from a soft, radiant glow to full coverage perfection.
WHAT IT DOES:
This finely-milled, weightless foundation evens out skin tone, blurs imperfections, and leaves your complexion looking effortlessly smooth and luminous. Perfect for all skin types, its long-lasting formula stays put while feeling comfortable and breathable all day.
WHAT ELSE TO KNOW:
Our best-seller for a reason, this versatile foundation is loved for its clean ingredients and impeccable results. Pair it with our Kabuki Brush for seamless application and an airbrushed finish that takes seconds to achieve.
WHY WE’RE OBSESSED:
- 100% natural and non-comedogenic
- Vegan and cruelty-free
- Buildable coverage for customizable looks
- Long-lasting, weightless wear
KEY CLAIMS:
98% agreed it left their skin looking smooth and natural
95% said it delivered a flawless finish that lasted all day
Shade Recommendations
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We would love to recommend the best shade for you:
- Instant Colour Match: Scroll up to the product listing and click where it says "CLICK HERE FOR AN INSTANT COLOUR MATCH."
Foundation Shade Match Tab: Click the "Foundation Shade Match" tab in the menu at the top of the page.
Email: Send photos of yourself in natural lighting to colourmatch@becoyote.com for personalized recommendations.
Our 7-Day Match Guarantee
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If you choose the incorrect shade, contact us within 7 days, and we will happily exchange it. We understand online shopping can be tricky, so we make it easy for you.
Alternate Uses
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As a Concealer: Apply powder alone or mix with Liquid Magic on individual spots and blemishes.
As an Eye-Shadow Base: Use a slightly lighter shade as a base to create a clean canvas for eye makeup.
Ingredients
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Mica, Titanium Dioxide, Rice Powder, Zinc Oxide, Boron Nitride, Kaolin Clay, Carnauba Wax, Iron Oxides. May contain Ultramarine Blue.
✔️ Natural Ingredients
✔️ Vegan Ingredients
Net Weight: 8g
Pairs with:
Made for Sensitive Skin. Loved for Its Results.
We know the struggle of finding makeup that doesn’t irritate. That’s why our bestselling foundation is crafted with calming, non-comedogenic ingredients so your skin feels as good as it looks.
Vegan & Cruelty-Free Makeup
Trusted by over 30,000+ women
FOR SENSITIVE SKIN
Shade-match guaranteed
Get Your Perfect Shade
Let our experts guide you to your perfect shade match with our personalized shade-matching service. Created to ensure flawless, tailored results every time.
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Frequently asked questions
Is the loose mineral foundation suitable for sensitive or mature skin?
Yes and that’s exactly who we make our products for. Every formula is designed to be kind to sensitive, acne-prone, or mature skin. We use gentle, non-irritating ingredients that nourish and protect, never strip or clog.
Are your makeup products cruelty-free and vegan?
Always. Be Coyote makeup is proudly 100% cruelty-free and vegan. We never test on animals, and we don’t use any animal-derived ingredients. It’s part of our commitment to kindness in every step.
How long does the makeup last throughout the day?
All day long. Our long-wearing, no-fuss formulas are made to keep up with real life.
How do I apply the Loose Mineral Foundation?
Our loose Mineral Foundation is designed to be applied with our Kabuki Brush for the best results.
Simply tap a small amount of powder into the lid, swirl your Kabuki Brush into it, then tap off the excess.
Using gentle, circular motions, buff the foundation onto your skin — starting from the centre of your face and blending outward.
You can build it up in thin layers for extra coverage.
The result is a smooth, natural finish that feels weightless and looks like your skin, only better.
What’s the best primer to use with the Loose Mineral Foundation?
We recommend both our Natural Primer and Mineral Primer. They’re suitable for all skin types and specially formulated to pair with our Loose Mineral Foundation.